What's New

Share your "LOVE" for Harrisonburg by taking a photo in front of Harrisonburg's new LOVE artwork! Each letter of the public artwork respresents a distinctive strength of the local community: diversity, agriculture, outdoor recreation, and the arts. By sharing your LOVEworks images on social media, you will be connecting with others who agr...

Harrisonburg offers abundant shopping choices from artisan works and handcrafted gifts to national favorites and fashion boutiques. We are at the center of antique shopping in the Shenandoah Valley, with upscale furniture stores that offer heirloom quality. Our farm-to-table options provide a "Buy Fresh, Buy Local" shopping experience at local...

Rocktown Bites! Downtown Food Tours: Eat and drink your way through Harrisonburg, Virginia’s incredible array of independent downtown restaurants! These super-fun walking tours begin at 2:00 p.m. every Friday and Saturday and last approximately 2.5 hours. Your tour guide will take you to seven unique restaurants, food shops, and local busi...

Welcome!

Nestled in the heart of the Shenandoah Valley, Harrisonburg provides visitors with unsurpassed culinary options, a thriving arts community, endless outdoor adventures, a vibrant downtown and a diverse mix of performances, annual events and festivals. Begin your adventure at the Hardesty-Higgins House Visitor Center, where you can chat with a hospitable travel expert and learn more about the city's many amenities. With a variety of lodging options that warmly welcome travelers, Harrisonburg is ready to welcome you during your stay. While you're here, our rich supply of recreational activities, local and ethnic dining, boutique shopping, Civil War history and family fun will allow you to see why "It's Better in the Burg."

View our Visitor Guide